Inshorts Advertising Cost
About Inshorts Advertising Cost
The Quick Ticket to the World's Headlines, Inshorts, the news app that's changing the way users consume information. It has a personalized approach and delivers content in both English and Hindi, making it accessible and relevant to a diverse audience. Inshorts isn't just delivering news but is delivering an experience. Advertising here helps build brand credibility.
Key Insights
Top Choice
Banner
Base Rate
₹ 0.333 Per Impression
Video
Base Rate
₹ 0.484 Per Impression
Article
Base Rate
₹ 6,05,000 Per Article
RoadBlock
Base Rate
₹ 12,10,000 Per Day
Innovation
Base Rate
₹ 18,15,000 Per Campaign
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Media Demographics & Analytics
Advertisers
Bangor University
GIVA
TVS Motor Company
Nexus Mall
Brick and Bolt
User Reach & Demographics
Users %
Gender Distribution
Male
Female
82
18
Users
Age Distribution
in %
12-15
1
16-19
24
20-29
46
30-39
20
40-49
8
50+
1
Users
City Wise Distribution
in %
Delhi
16
Bangalore
13
Mumbai
13
Hyderabad
6
Chennai
5
Kolkata
5
Ahmedabad
5
Kochi
1
Users
Income Level Distribution
In %
High
17
Mid
33
Low
50
Users
Time Spent
in Mins
Per Day
14
Users
Other Area Covered
Cities in %
Pune
9
Lucknow
5
Chandigarh
3
Jaipur
3
Patna
3
Indore
2
Agra
2
Nagpur
2
Bhubaneswar
2
Kanpur
1
Bhopal
1
Guwahati
1
Inshorts Advertising Cost
Advertising Option | TMA Offer |
---|---|
Banner | ₹ 0.319 Per Impression |
Video | ₹ 0.44 Per Impression |
Article | ₹ 5,50,000 Per Article |
RoadBlock | ₹ 11,00,000 Per Day |
Innovation | ₹ 16,50,000 Per Campaign |
Inshorts Advertising
The Quick Ticket to the World's Headlines, Inshorts, the news app that's changing the way users consume information. It has a personalized approach and delivers content in both English and Hindi, making it accessible and relevant to a diverse audience. Inshorts isn't just delivering news but is delivering an experience. Advertising here helps build brand credibility.
How to Get Started with Advertising on Inshorts?
Getting started with Inshorts advertising is simple! You can either directly approach the Inshorts advertising team or work with an experienced agency like The Media Ant. They will guide you through the process, help you choose the best ad formats, and design campaigns tailored to your business goals.
What Types of Ad Formats Does Inshorts Offer for Advertisers?
Inshorts provides a variety of ad formats to meet diverse marketing objectives:
Native Ads: Seamlessly integrated into news content, these ads feel organic and non-intrusive.
Video Ads: Short, engaging videos placed strategically between news stories for maximum impact.
Display Banners: High-visibility banner ads that appear on key sections of the app.
Branded Content: Sponsored stories or articles curated to promote your brand while aligning with the app's tone.
Each format is designed to effectively engage the app’s educated and tech-savvy audience.
How to Advertise on Inshorts?
To advertise on Inshorts, follow these steps:
Contact the Advertising Team: Approach Inshorts directly or partner with an agency like The Media Ant for a hassle-free experience.
Define Your Goals: Share your campaign objectives—whether it’s driving traffic, boosting sales, or building brand awareness.
Choose Your Ad Format: Select a format that aligns with your goals and budget.
Submit Creatives: Provide high-quality ad creatives designed as per Inshorts’ guidelines.
Launch and Track: Once your campaign is approved, it will go live, and you’ll receive performance metrics to measure its success.
What is the Cost of Advertising on Inshorts?
The cost of advertising on Inshorts typically ranges from ₹1,00,000 to ₹10,00,000 or more, depending on the ad format, campaign duration, and targeting preferences. For example, branded content and native ads might cost more due to their premium positioning and customization.
What Are the Benefits of Advertising in the Inshorts App?
Educated Audience: Inshorts caters to a highly educated and tech-savvy audience, ideal for premium and knowledge-driven brands.
Non-Intrusive Formats: Ads like native and branded content blend seamlessly with news, ensuring better engagement.
High Engagement Rates: Inshorts’ short news format ensures a high level of user engagement, making ads more impactful.
Data-Driven Insights: Advertisers receive performance metrics like impressions, clicks, and conversions for real-time campaign optimization.
Custom Targeting: Run targeted campaigns based on user demographics, location, and interests for maximum ROI.
Inshorts Advertising Agency
If you’re looking for a trusted Inshorts Advertising Agency, The Media Ant is the perfect partner. They offer end-to-end advertising solutions on Inshorts, from campaign planning to execution and tracking. With their expertise, you can leverage ad formats like native ads, branded content, and display banners to effectively reach your audience. Their team also provides creative support to ensure your ads are impactful and aligned with your brand. Whether you’re an SME or a large enterprise, The Media Ant helps you optimize your campaigns for better ROI and audience engagement.
Frequently Asked Questions
1. What is Inshorts advertising?
Inshorts advertising lets businesses promote their products or services on the app through formats like native ads, video ads, display banners, and branded content. It’s ideal for targeting an urban, educated audience.
2.Who is the target audience of Inshorts?
The target audience of Inshorts includes:
Urban Millennials and Gen Z: People aged between 18–35 who prefer concise and to-the-point news.
Tech-Savvy Individuals: Users who actively use smartphones and apps for daily activities and information.
Educated Professionals: A highly literate audience that values quick and reliable news updates.
Busy Individuals: Professionals and students with limited time who rely on short, summarized content.
English-Speaking Audience: Users who primarily consume English content.
This audience is perfect for brands targeting urban, educated, and tech-oriented individuals with disposable income.
3. What is the minimum cost to advertise on Inshorts?
Advertising on Inshorts typically starts at ₹1,00,000, with higher budgets for premium ad placements like branded content or custom campaigns.
4. How can The Media Ant help with Inshorts advertising?
The Media Ant offers complete support for Inshorts advertising, including ad planning, creative development, placement, and performance tracking. Their expertise ensures your campaign delivers results and maximizes ROI.
5. How do I measure the performance of my Inshorts ad campaign?
Inshorts provides real-time performance data, including impressions, clicks, and conversions. Agencies like The Media Ant also provide detailed campaign insights and optimization suggestions.
6. Is Inshorts advertising suitable for small businesses?
Yes, Inshorts offers ad formats and budgets that are flexible enough to accommodate SMEs, especially those targeting an urban and informed audience.